Digital Marketing - Senior Officer/ Assistant Manager (In-house), up to 33K

Responsibilities:

• Manage Google and social media (FB, LinkedIn, WeChat, Xiaohongshu) paid campaigns, set & monitor conversion tracking, and update the company website

• Creating online ads campaign including SEM, GDN, Facebook boost post and LinkedIn Ads

• Develop bilingual content for SEM and other marketing materials on digital media platforms (e.g. Google, Facebook, website and blog, etc.)

• Evaluate effectiveness of digital marketing campaigns with analysis report

• Identify, evaluate, and take actions to improve campaigns' effectiveness

Requirement:

• Degree holder in Marketing or related disciplines

• With at least 2 years' experience in digital marketing

• Solid in bilingual content creation, website, SEO, SEM strategies & social media engagement. 

• Proficient in Search Engine Marketing, particularly on Google platforms.

• Solid understanding of current digital advertising technologies (Search, Display, Social, Website Management, etc.).

• Experience in marketing agency is an advantage 

• Good command of written Chinese and English